Full lace vs lace front, I wasted 6 months on the wrong one

I did a full lace install for a bride last weekend and the difference was unreal. Her hair moved like it was growing out of her scalp, no visible tracks even when she threw it in a ponytail. I was doing lace fronts for 6 months on everyone and clients kept coming back with lifting at the nape, now I'm switching my whole booking list over. Anyone else notice clients pick up on the quality right away?

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matthewf402mo ago

Gotta admit, the nape lifting thing is exactly why I stopped recommending lace fronts to my girls. The full lace just sits flatter and you can actually brush it back without that weird gap showing up after a few hours. I had one client who wore her hair in a slicked bun for a wedding and the full lace held so clean that her own mother asked where she got it done. It costs more upfront, sure, but the rebook rate makes up for it pretty fast. Once they feel that weight difference and how it moves, they don't want to go back. I'd say if you're already doing full lace for brides, just push everyone else into it too and see who stays loyal.

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