Ditched the quarterly newsletter template after our Q3 numbers tanked

Used to run the same cookie-cutter employee newsletter every quarter, same sections, same tone, just swapping out dates. After Q3 engagement dropped 40% and our CEO said "this reads like a grocery store ad," I switched to short videos with real team updates. Anyone here had success ditching traditional formats for something that actually gets reads?

2 comments

2 Comments

kai5646d ago

Classic example of people just wanting to hear from real humans.

simon3786d ago

Pretty sure most folks just want a straight answer, not a script.