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Talked to a guy at a coffee shop in Austin who said he stopped all paid ads for 6 months. It made me rethink everything.
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the_alex11d ago
But what if that guy just had a bad ad strategy? @grace_perry44, he might have been running the wrong ads to the wrong people. I tried cutting ads once and my website traffic just died. For a local shop, maybe a simple Google ad for "best coffee near me" is all it takes to get new customers in the door. Going completely dark seems like a huge risk unless you're already a huge name.
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